About NM
It’s all about the team.
At Ney Marketing, we've worked with the best in the industry to generate millions of euros in advertising revenue. We eliminate the inefficiencies and formalities that plague most agencies.
Our client case studies have become legendary, our waiting list is longer than your complaints about your current agency, and we're looking for a very specific type of client.
The C-Level
Niklas Ney
Founder
Lauien Abdulrahman
Chief Sales Officer
Oliver Hudson
Chief Marketing Officer
The story behind
Ney Marketing
From Paper Routes to Pixels
Our origins lie in the entrepreneurial spirit of a 13-year-old boy. Niklas, our founder, began delivering newspapers to earn his first money. He soon discovered the potential of dropshipping. Despite an early hurdle — the suspension of his PayPal account due to his age — he was not discouraged and began creating web shops. On his way, he met Olli, who is now our CMO, via a Discord community. Together, they successfully scaled and sold their own online stores.
Meeting of Minds
The strategy, which worked for the two young entrepreneurs, gave rise to the idea that it could also work for established brands. This led to the successful acquisition of our first now major customer, GoBabyGo. Originally only active in Denmark, we achieved an impressive return on ad spend (ROAS) of 4 in just the first month, which really impressed the owner of GoBabyGo. This success enabled rapid expansion to countries such as Germany, Austria, Switzerland, France, the Netherlands, Spain and the USA.
Dream Team Dynamics
The remarkable success with GoBabyGo marked the “start” of our agency. In the beginning, we worked exclusively as a subcontractor and exclusively for GoBabyGo. That changed when Lauien, a project manager who Niklas has known since the age of 14, came into play. At the time, he worked for an agency for which Niklas & Olli worked as a subcontractor. We realized that combining our marketing skills with Lauien's expertise in project management would provide the perfect foundation for our own agency.
Managing Millions
From these humble beginnings in our kitchens, marked by many sleepless but positive nights, we have grown into an agency with three locations, almost 30 employees and the administration of several million euros in advertising budgets per month. Our story is proof that with passion, perseverance and a talented team, even the wildest dreams can come true.